If you’re a business owner, entrepreneur, freelancer, or influencer, your biggest challenge in 2025 is standing out online.
With many new profiles, influencers, and businesses going live every day, it is harder to stand out and be seen.
But here’s the good news: The internet still gives all businesses a fair chance. This is true for any size, plan, or niche if you know how to use the tools available.
One of those tools is Google’s “Add Me to Search” feature, also known as the Google People Card.
This feature allows you to create a virtual business card on Google so people looking for you can find you and reach your account.
Meaning you can build a Google profile, which will pop up when people search for your name and link them to your accounts. Talk about being in line with celebrities and a known president.
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We all want to be noticed online. This blog will give you all the information you need about the smart People Card. By the end, you will know how to create a credible Google profile.
This guide walks you through what it is, why it matters, and how to set it up to boost your online visibility.
What is a “add me to search” Google People Card?
The Google People Card, or “Add Me to Search,” lets people create a public profile. This profile shows up in search results. It is a strong personal branding tool. It shows up directly in Google’s search results when someone searches your name.
Improving your People Card can help you show up more in search results. You can do this by using the right keywords, providing accurate job details, and updating your links.
This acts as a mini-marketing strategy for your business or even a freelancing career, helping you control your online presence, increase discoverability, and build trust with potential clients or employers. It’s a smart move for anyone looking to rank better for their name on Google.
What Does A Google People Card Do?
This virtual card lets you link your website, social media accounts, and other online platforms to a single, searchable profile.
It helps you build a credible and authentic online presence, making it easier for people to find and connect with you through Google Search.
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This feature allows you to maintain a polished Google profile that not only introduces your business with a crisp perspective but also helps you be located easily and more accurately.
The Google People Card is a game changer for businesses that struggle to thrive despite having active social media profiles across Facebook, LinkedIn, and Instagram.
Importance of Google People Card for Businesses?
In 2025, personal branding is no longer optional; it’s essential. Whether you’re a solo entrepreneur, a freelancer, or leading a team, people want to know who they’re doing business with.
A Google People Card helps put a face and story behind your name, building trust and recognition instantly. In the digital world, if you’re not visible, you might as well not exist.
Today, being searchable on Google is a game-changer. Customers, collaborators, and clients often turn to Google before making a decision.
Especially for industries like law firms, dentists, salons, and real estate, decision-making is highly dependent on how polished and optimized your presence is on Google.
And with a People Card, you ensure that accurate, verified information about you or your business shows up first, giving you a competitive edge.
It centralizes your contact info, links, and online presence into one professional snapshot.
This feature is valuable across the board—from freelancers and influencers to small and medium-sized enterprises (SMEs) and even multinational corporations (MNCs).
For individuals and smaller brands, it offers a free and easy way to gain visibility. For larger organizations, it enhances the discoverability of key team members, thought leaders, or public representatives.
Step by Step Guide to A Google People Card – “add me to search”?
Before we talk about the eligibility, requirements, benefits, and reasons to create a Google People Card, let’s get on to the main point of this blog: how to create a Google People Card.
We will keep things simple and understandable so you can DIY a Google People card and even optimize it yourself by learning optimization tricks from the next section.
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Search ‘Add me to Search’ on Google
Everything begins with Google even if you wish to learn ‘How to use Google’. The first step you will need is to open Google on your device and type the golden words ‘Add me to search’, before searching make sure you are signed in to your Google account that will be linked with your Google profile. This allows for a smoother profile setup and improved verification process.
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Click on ‘Get Started’
Next, you will be required to click on the ‘Get Started’ button, which is a box at the top of the page. The prompt will have a heading ‘Add yourself to Google Search’. When you click on Get Started, you will be redirected to another page where you will be asked to put in all the personal and professional details i.e. the first step to building a profile.
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Enter your Details
You’ll be asked to fill in several fields to create your card. This is your chance to build a mini-profile that reflects who you are and what you do. Be careful, true, and professional when entering all the details. Know that you cannot fool Google, so authenticity matters while putting in all the details.
Name: Use your full, real name to make it easier for people to find you.
Occupation: Mention your profession or role clearly (e.g., Digital Marketer, Photographer, Business Coach).
Location: Enter your city or region so people know where you’re based.
About section: Write a brief bio that highlights your expertise, niche, or mission.
Profile photo: Upload a clear, professional-looking image of yourself.
Contact details: Add optional fields like phone number, email, website, and links to your social media profiles (LinkedIn, Instagram, Twitter, etc.) so people can reach or verify you. In the Google People Card, contact details will automatically be added via your Google profile.You can link your Google People Card to your following accounts:
Twitter.
Facebook.
Instagram.
LinkedIn.
Pinterest.
SoundCloud.
YouTube. -
Write a Strong Bio
Your business profile is new to the people, they don’t know you yet, haven’t seen or met you hence your profile is the ultimate decision maker and the key to your future business procession. Therefore, a strong About section is recommended.
Our tip is to keep your About section professional, easy to read, and impactful. Directly lead the people to the point where they want to be. Mention what you do, who you help, and what makes you different. Rather than boring them with mundane details of your business, offer information to the point as they can always learn more about you through the linked accounts.
A pro tip is to use keywords relevant to your industry to improve search visibility (e.g., “fitness coach for busy moms” or “UI/UX designer with 5+ years of experience”). Avoid jargon and write in a friendly, professional tone. Authenticity builds trust.
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Preview and Submit Your Card
Once you’ve filled out all the required fields, take a moment to preview your card. Check for typos, ensure your links are correct, and that your image is properly formatted. When everything looks good, hit Submit. Google may send you a verification code to confirm your phone number. After successful verification, your card should appear in Google Search within a few hours.
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Optimize it for SEO
This is the bonus step that many guides overlook when explaining how to create a Google People Card. But here’s the truth: SEO Optimization is what helps your profile stand out and rank better in search results. Here are some key tips to improve how visible and credible your profile looks to potential customers or clients.
Use a Professional Photo
Your profile photo is the first impression people get of you. Use a high-quality, clear headshot with good lighting and a neutral background to appear approachable and trustworthy.
Keep Your Bio Concise and Keyword-Rich
Write a short, impactful bio that clearly states who you are, what you do, and who you help. Use industry-relevant and geo-focused keywords to improve your chances of showing up in relevant search results. Get help from Local SEO experts to assist you in designing a client-centric bio.
Include Relevant Links (LinkedIn, Portfolio, etc.)
Add links to your most important online platforms, such as LinkedIn, your personal website, portfolio, or Instagram. It’s also important to keep your information consistent across all platforms, which helps you establish a strong E-A-T score (Expertise, Authoritativeness, and Trustworthiness). If you have a personal or business website, linking it to your Google Business Profile is a smart move.
Keep Information Updated Regularly
Make it a habit to review your People Card every few months. Update job titles, contact info, or new achievements so your profile always reflects your most current status.
Backlink it to your Name
Get referrals, recommendations, or backlinks from other people or websites to your Google Business Profile. This builds credibility and showcases your profile as trustworthy. In business terms, it’s like a digital handshake — a sign of affirmation and professional endorsement.
Why Should You Have A Google People Card?
It’s like someone asking you why you have a visiting card or a physical business card. Business cards are like solid proof of your existence. They highlight your credibility with all your important information in one place thus offering a chance to people to connect with you easily.
Similarly, Google People Card is proof of your presence virtually. It is your visibility mark and a significant chance to boost your online visibility. There are multiple reasons why you should have a Google People Card for your business.
Increased Online Visibility
A Google People Card allows you to appear directly in search results when someone looks up your name. This boosts your discoverability and makes it easier for others to connect with you.
Personal Branding
The card serves as a personal branding tool, highlighting your profession, skills, and online presence. It lets you shape how you’re seen online, building a consistent digital identity.
Centralized Contact Information
Your phone number, email, website, and social media links can all be included in one place. This simplifies communication and makes it easier for people to reach you.
Free and Easy to Set Up
Creating a People Card requires no special skills or cost. It’s a quick and accessible way to establish a professional presence without building a full website.
Credibility and Trust
Being visible on Google with a verified profile adds credibility. It assures searchers that you are a legitimate professional with an authentic presence.
Ideal for Freelancers, Influencers & Professionals
Freelancers, creators, entrepreneurs, and experts can all use People Cards. They help everyone stand out online and compete with bigger brands.
How to Edit and Delete My Google People Card?
If you already have a People Card but want to update or remove it, the process is quick and user-friendly. Here’s a step-by-step guide to help you edit or delete your People Card with ease.
How to Edit Your Google People Card
If you want to update your details, such as your bio, profession, or contact links, follow these simple steps:
- Open Google Search and make sure you’re signed in with the Google account used to create the card.
- Type “edit my people card” into the search bar.
- You’ll see your People Card appear in the results with an Edit option — click it.
- Make the necessary changes to fields like:
- Name
- Profile photo
- Bio or “About”
- Occupation
- Location
- Education
- Social media profiles
- Email or phone number (if added previously)
- After editing, click Save to update your card.
How to Delete Your Google People Card
If you no longer want your People Card to appear in search results, you can remove it completely:
- Go to Google Search and ensure you’re signed in.
- Type “delete my people card” or “edit my people card” in the search bar.
- In the card view, look for and click on “Remove my card from Search”.
- Confirm the deletion when prompted.
Once deleted, your card will no longer be visible in Google Search results. However, you can always create a new one later if you choose.
Add Me to Search: How Successful Has It Been?
Google’s “Add Me to Search” feature started in August 2020. It helps people build their personal brand. This feature lets individuals create public profiles that others can search for. However, the feature was discontinued in 2024. This was mainly due to worries about misuse, spam, and problems with verifying authenticity. It was not available worldwide and was limited to countries like India, Nigeria, Kenya, and South Africa.
Despite its short lifespan, the People Card was a successful experiment in enhancing online visibility for freelancers, entrepreneurs, and professionals. Had it been expanded worldwide and better moderated, it could have transformed branding on Google Search. Its potential impact in today’s content-saturated digital world would have been significant, offering a trusted, centralized space for verified personal and professional presence online.
Frequently Asked Questions
Where does Google People Card appear on Search?
A Google People Card appears at the top of Google search results when someone searches your name. It shows as a profile card with your photo, bio, and links, making it easy for people to find accurate information about you.
Is Google People Card available in Pakistan?
No, the Google People Card is now officially available in India, Kenya, Nigeria, and South Africa. It was not introduced in other parts of world and has now been discontinued from the above-mentioned regions as well.
How to Make a Google People Card for Myself?
To create a Google People card:
Open Google Search and make sure you’re signed in with your Google account.
Type “Add me to Search” into the search bar.
Tap the prompt that says “Get started”.
Fill in your details, such as:
- Name
- Profile photo
- About/Bio
- Job title
- Location
- Education
- Website or social links
- Phone number or email (optional)
Review the information, then tap “Save” to publish your card. For a more detailed guide, read all the information provided in this blog.
Who can create a Google People Card?
Anyone with a Google account and a mobile device can make a People Card. However, this feature is only available in some countries. It’s ideal for professionals, freelancers, influencers, or anyone looking to build a personal brand online.
Can I Create My Google People Card Through my Phone?
Yes, you can easily create your Google People Card using your smartphone. Whether you’re using a mobile browser or the Google app, the process is the same.
Is it different to create a Google People Card on Android and iOS?
No, there’s no major difference between creating a Google People Card on Android and iOS. The process remains the same across both platforms. The only slight variation might be in the layout or interface, depending on your browser or app version, but the steps and features are identical on both Android and iOS devices.
What is “Add Me to Search”?
“Add Me to Search” is a Google feature that allows individuals to create a virtual business card or personal profile directly within Google Search. This card shows up when people search for your name. It includes your basic information, like your job, bio, website links, and contact details.
It’s ideal for freelancers, entrepreneurs, influencers, and anyone who wants to build a professional presence online.
Where is the Google People Card Available?
The sad part about this feature is that not every country currently has access to the Google People card. Only users in India, Kenya, Nigeria, and South Africa can apply for the ‘Add me to Search’ feature.
