Long tail pro review

A Guide on Long tail pro review: Exploring Features and Advantages

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Long tail pro review

The reason why keyword research is so important in digital marketing is that it forms the foundation on which any other effective SEO strategies can be based. Long Tail Pro is a keyword research tool that helps marketers and owners of websites discover valuable long-tail keywords and unnoticed phrases that can bring high targeted traffic. In this blog, we will cover what Long Tail Pro is, how to use it effectively, the benefits it brings, and why you should add it to your SEO toolbox. 

What is Long Tail Pro?

Long Tail Pro is a powerful keyword research tool focusing specifically on long-tail keywords containing usually three or more words that pinpoint niche markets. These keywords differ from broad keywords and general terms that often have high competition and deliver less effective results for niche sites.

Understanding Long-Tail Keywords

Long-tail keywords are targeted towards the specific search intent of the user and his query. For example, broad keywords like “shoes” would attract a large audience, but the competition is very high from multiple retailers and websites. On the other hand, a long-tail keyword such as “best running shoes for flat feet” addresses the problem of a specific audience, i.e., people with flat feet who are seeking running shoes that will meet their needs. Most users who search long tail phrases know what they need specifically and are more likely to convert when they find a desired product. Therefore, targeting long-tail keywords tends to attract much more qualified traffic, and these visitors are more likely to engage with your products and even make a purchase.

Benefits of Using Long Tail Keywords

Less Competition: One of the key benefits of long-tail keywords is that they have less competition than other generic words. Due to less competition, even a small website has higher chances to rank better within the search engine’s result.

Higher Conversions: A long-tail search has a clear and better intent. The visitors with long tail phrases are already at a later stage in the buying cycle, which means they can easily translate into higher conversions. If you are targeting a product that a consumer is actually looking for, you’ll also increase your chance of making them a strong lead or actually selling them.

Increased Relevance: The long-tail keyword creates content that is highly relevant to the actual needs of your audience. Optimizing for those specific phrases increases the chances of ranking well and improves the user experience. It helps visitors to find what they’re looking for, which increases the time your audience spends on your site and reduces the bounce rate.

Niche Targeting: Long-tail keywords allow you to target specific niches of your audience. As a result, you’re targeting different user segments, and you’ll create even more targeted content. This content speaks to the interests and needs of the users, thus establishing your authority in your niche.

Better insights: One of the key benefits of long-tail keywords is insight into your audience’s behavior and what they’re interested in. You will be in a better position to understand what people search for to reach your website. You can use these insights to tailor your marketing campaign as per your audience interests.

Key Features of Long Tail Pro

To avail all the benefits of long-tail keywords, long-tail pro provides various features that simplify the keyword research process: 

Keyword Generator: Enter your seed keyword related to your niche, and Long Tail Pro generates this list of highly comprehensive long-tail keywords. It will provide you with a large pool of keywords and phrases that might be overlooked usually.

Keyword Competitiveness Score: Each keyword is accompanied by a competitive score that will show how challenging it could be to rank for that keyword. This score gives you an indication of which of these keywords to pursue or target based on your SEO capability and site’s authority.

SERP Analysis: Long Tail Pro also provides SERP analysis of the detailed keywords. This analysis includes the number of results for top-ranking pages, their domain authority, backlink profile, and page authority. This data gives the opportunity to analyze the competitors effectively.

Rank tracking tool: It allows you to monitor the ranking these keywords are grabbing at different points in time. More specifically, rank tracking assesses keyword performance along with time. It will help you capture the success of your SEO campaigns and take action when needed. 

Exportable Reports: Long Tail Pro allows the export of keyword research and analysis into spreadsheets or reports. This makes it easier to share the insights of your keyword strategy with team members or clients.

How to Use Long Tail Pro

Long Tail Pro is an easy-to-use tool. Here’s a step-by-step guide to get you rolling:

Step1:

Sign Up and Login: Create an account on Long Tail Pro’s website by confirming your email and login to the dashboard to access all its tools and features. 

Step 2:

Keyword Research:

  • Seed Keyword Input: Begin with one relevant seed keyword relevant to the niche. Using a cooking blog as an example, you can input “healthy recipes.”
  • Country and Language Customization: You can customize your country and language settings so that the results you produce are localized to the user.
  • Keywords Generation: Click the “Generate Keywords” button to view a list of long-tail keyword suggestions.

Step 3:

Keyword Analysis 

  • Review the list: Scan the list of generated keywords and their corresponding metrics, such as search volume and competitiveness. Identify phrases that have high search volume and relatively low competition.
  • Filter Results: Utilize filters to filter the list of keywords according to certain criteria, such as search volume or competitiveness score.

Step 4:

Evaluate SERP:

  • Choose a Keyword: Clicking on a keyword will take you directly to an analysis of its SERP.
  • Competitor Insights: Evaluate head pages, domain and page authority, and backlink profiles. That will help give insights into what’s happening in the market for that specific keyword.

Step 5:

Select and Save Keywords: Based on all the above analysis, pick up those keywords that align with your content strategy and save them to your list of keywords for future reference. 

Step 6:

Rank Tracking: Use the rank tracking feature; just input your chosen keywords and see how these keywords will perform over time. This will help you see the ranking of your site with regard to selected keywords.

Advantages of Using Long Tail Pro

Long Tail Pro is one of the best keyword search tools and has a lot of benefits towards improving the SEO processes and online presence of your business.

Time-saving: Long Tail Pro saves you a lot of time by automating keyword generation and analysis. There is no need to spend hours finding keywords manually; you can focus on developing content and optimizing it.

Data Driven Decisions: You can make the right decision by targeting the right keywords, using how much volume they carry and competition scores, to maximize your SEO investment.

User-Friendly Interface: Long Tail Pro is designed with usability in mind. Its interface is intuitive and straightforward, perfect for beginners, while still providing advanced features that experienced marketers would love to use.

Ongoing Support: There’s a whole set of tutorials and webinars by Long Tail Pro for its users, but above all, there’s customer support to ensure that the users take full benefit of the tool. Therefore, you would always be improving your keyword research and SEO moves.

Read more about SEO basics and SEO Advanced here.

Long tail pro vs. Ahrefs

Both Long Tail Pro and Ahrefs have their own strengths and weaknesses in terms of keyword research and SEO tools. Here is a thorough comparison to better distinguish between the two and ascertain which one would work better with your needs. 

Long Tail Pro:

Long Tail Pro is more of a keyword search tool that targets long-tail keywords. For bloggers, affiliate marketers, and small business owners who want to determine low-competition keywords to boost their SEO strategy. It has a user-friendly design meant to provide easy-to-use generation of keyword ideas and gives suggestions very promptly, saving the user from the hussle of manual research. It will lead to discovering valuable phrases, which would be capable of bringing targeted traffic to websites and, thus, promoting online growth and visibility.

Ahrefs:

Ahrefs is the full SEO suite; it is more than just a keyword research tool. It offers a wide range of tools that enable comprehensive analysis and optimization. Its strengths include backlink analysis, providing users with an insight into how many backlinks are associated with their site and those of competitors, a crucial point in developing an effective link-building strategy. This tool also offers full site auditing features for detecting technical SEO issues, along with rank tracking tools that monitor the overall performances of keywords over time. Given these factors, the outlined features make Ahrefs especially suitable for professional agencies that deal with SEO and bigger businesses. Marketers and SEO specialists who are seeking a more comprehensive solution to heighten their online presence and generate considerable traffic flow should use Ahrefs.

Here’s a comparison table for the key features of Long Tail Pro and Ahrefs:

Feature Long Tail Pro Ahrefs
Primary Focus Long-tail keyword research Comprehensive SEO suite
Keyword Research Generates long-tail keywords with competitiveness scores Extensive keyword explorer with multiple metrics
Competitiveness Score Yes, provided for each keyword Keyword difficulty score available
SERP Analysis Basic SERP analysis for targeted keywords In-depth SERP analysis with traffic estimates
Competitor Analysis Basic insights into top-ranking pages Detailed competitor analysis, backlink profiles, and traffic estimates
Backlink Analysis No Comprehensive backlink analysis
Rank Tracking Basic rank tracking for selected keywords Advanced rank tracking with historical data
Site Audit No Yes, includes site audits and health checks
Content Analysis No Yes, includes content gap analysis
User Interface User-friendly and straightforward Comprehensive, but can be complex for beginners
Pricing Generally more affordable, with a free trial option Higher pricing, no free trial, but offers a 7-day trial for a fee
Target Audience Bloggers, affiliate marketers, small businesses SEO professionals, agencies, and larger businesses

If you aim to find a cost-effective solution for long-tail keywords, Long Tail Pro is perfect. It is very user-friendly as well as specifically designed for keyword research, ideal for beginners and small businesses. However, if you need an all-in-one SEO tool with various features that include analysis of keywords, backlink analytics, and audits, Ahrefs is the better option. It is a bit costly, but the depth of functionality makes it a worthwhile investment for professional marketers and SEO specialists.

Tips on How to select keywords for SEO

Keyword research for SEO (search engine optimization) is a tricky task. How can you get your pages ranking correctly at search? Here’s an easy-to-read step guide on how to effectively choose keywords for SEO:

Know Your Audience and Niche: This phase involves identifying who you want to target and what their common search topics or queries are. Identify the issues, needs, and concerns that match your business or content.

Keyword Research Tool: There are a lot of options available online. Some of the best are Google Keyword Planner, Ahrefs, SEMrush, Moz, and Long Tail Pro, which will generate ideas for you and also give insight into search volume, competition, and trends. Focus on long-tail keywords of 3-5 words that are more specific and less competitive.

Brainstorm Keyword Ideas: Think about terms or phrases users might type into a search engine to find your content. Consider synonyms and variations of your main keywords. Use Google suggestions (bottom of the search results page) for additional ideas on related search queries.

Keyword Metrics Analysis: Determine how many individuals search for a specific keyword monthly. Higher volumes are generally better but also tend to be more competitive. Also determine keyword difficulty. How difficult will it be to rank for a particular keyword? If you have paid campaigns running, cost per click can give an idea of the commercial value of a keyword.

Verify Search Intent: Search intent can be defined as a reason why any user is searching a keyword. Your keywords must match what users want—informational, transactional, or navigational. Use Google to see what type of content ranks for the keyword to understand user intent. If most results are blogs, the keyword likely reflects an informational intent.

Competitor Analysis: Check which keywords your competitors are ranking for. By looking for gaps in their keyword strategy, you can find opportunities to rank.

Prioritize Relevance Over Volume: The keyword should be relevant to your business and to your audience. High-volume keywords may attract traffic, but if they don’t have anything directly to do with what you’re offering, the traffic will not convert. Consider using “buyer intent” keywords and phrases that indicate the user is ready to make a purchase. e.g., “best cream for acne.”.

Use a Mix of Keyword Types: Concentrate on 1-2 primary keywords that represent your content. Also use secondary keywords to help the search engine understand which content it is associated with. Use LSI (Latent Semantic Indexing) keywords associated with your main keyword; they help enrich the content naturally.

Test and Monitor Keyword Performance: After keyword selection, monitor the ranking of your pages and revise your strategy accordingly. Use Google Search Console to monitor the clicks, impressions, and ranking for chosen keywords.

Keep Updating Your Keywords: SEO is not static; it changes with new trends. You must revise your keyword strategy based on the new search trends and algorithms. Your keyword could change with shifting search trends and algorithms for you to maintain or gain rank.

Final Thoughts

Long Tail Pro is a keyword research tool that provides a comprehensive solution for any marketer, website owner, or SEO team to optimize their content effectively and efficiently. Focusing on long-tail keywords will get you more qualified traffic, cut on competitions, and increase chances of conversion.

Whether you are an SEO specialist or just a beginner, Long Tail Pro can help you discover those keywords that will take your business to the next level. One of the most important SEO strategies in today’s ever-evolving digital marketing technology is the long-tail keyword in achieving sustainable growth. Take that first step today and discover Long Tail Pro for your keyword strategy. Get the SEO services from experts at Click media lab to maximize your business ROI. Their professional team designs a customized SEO strategy for your business that aligns with your marketing goals. 

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