Project Overview

Swift Surgery is dedicated to provide the best orthopedic care and surgical services. They have highly experienced, and certified surgeons who specialized in treating various orthopedic conditions. They focus on providing personalized treatment plans. Their orthopedic specialists use advanced surgical techniques for comprehensive post-surgical to contribute to the healthcare sector in the best possible way.

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Challenge

Their overall endeavor of surgery was not just to let their valuable statements known about themselves, like having experienced surgeons, even at affordable charges, but also to inculcate personal care and successful patient outcomes into the picture. Their concern was to make every single aspect of a site bring in more traffic in the online world.

Strategy

Click Media Lab developed a multifaceted approach to uplift online presence for Swift Surgeries.

1

Design

The site was redesigned for ease of navigation while projecting Swift Surgery's commitment to quality care and patient satisfaction.

2

Content Creation

Content development provided an all-encompassing description of the essentials of care offered by Swift Surgery, including details of all surgical procedures, bespoke treatment plans, and providence testimonies.

3

Blog Writing

Regular blogs were initiated around orthopedic health tips, patient testimonials, and advances in surgical techniques, which established Swift Surgery as an orthopedic thought leader.

4

Images

High-resolution images were sourced and developed that would exemplify the professionalism and know-how of the surgical team and warm environment of the facility.

5

SEO Solutions

We updated onsite content employing relevant keywords, meta descriptions, and alt tags in order to propel site ranks within search engines and gain organic traffic. Moreover, we implemented a targeted backlink strategy. We focused on building high-quality links from reputable websites and social media engagement to increase their domain authority and better website visibility in search engine results.

Implementation

Following the requirements of Swift Surgery, our experts implement the following phase:

  1. We have redesigned their website with an intuitive navigation structure.
  2. Our content marketing experts started publishing bi-weekly blog posts that cover orthopedic topics such as joint health, recovery tips, and patient success stories.
  3. We use patient testimonials to improve their business credibility and showcase positive patient’s outcomes.
  4. We ensured onpage and offpage strategies to optimize their website content according to SEO guidelines. We aimed to improve their search engines visibility with better rankings.
  5. Our graphic experts changed all the images with industry relevant and high resolution images for attractive visuals.
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Ready to Transform Your Online Presence?

You will not find any other place that specializes and has the utmost skill in creating the clearest interface. We develop the highest-converting websites that meet your industry standard. Be it a daycare, a corporate company, or an e-commerce startup, we ensure that your website is:

User-Friendly Design
Custom Solutions for Everyone in the Industry

SEO and Marketing Growth Strategies
Proven Performance in Conversion Rates

You would like to improve traffic to your website, and you would wish to have it re-designed.

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Results

Collaboration with Click Media Lab took place over six months and transformed Swift Surgery significantly:

Excellent Increase in web traffic: Website Traffic Increased by 75%, with organic searches going up by 60%, owing to efficient SEO practices.

Patients Spend More Time: Visitors now spend an average of half more time reading content on the site. Bounce rate dropped by 20% after content enhancements.

Increased Appointment Requests by 40%: Appointment requests through the website significantly increased, resulting in new patient registrations.


15% Better Conversion Rate: The Conversion rates of Swift Surgeries website increased by 15% following the SEO improvements.


Keyword Rankings Improved: We worked on integrating trending keywords and their rankings for targeted keywords improved by an average of 30 positions.

Positive Patients Feedback: The patient satisfaction scores have improved as many praised the comprehensive online information provided by an easy site navigation. Not only this but there was a visible increase in CTR upto 25% after optimization.

Conclusion

From the collaborative effort between Swift Surgery and Click Media Lab, we created an opportunity for giving Swift Surgery an exceptional online identity which underlined its dedication to patient-centered care and advanced orthopedic solutions. Through design strategy, content, and SEO, Swift Surgery increased its street cred, improved patient engagement, and better patient outcome.

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