Project Overview
Beyond The Call specializes in providing round-the-clock call support services, enabling businesses to maintain smooth interaction with their customers. They perform professionally, efficiently, and personalized ways to offer custom solutions for different client needs. They aim to be the most reliable and effective call support vendors, helping businesses ensure customer satisfaction and operational efficiency.
Challenge
Beyond The Call faced challenges in projecting their competence and services online. Their website suffered a lack of clear structure, thus hampering navigation and organic search visibility. This led to low traffic onto their site and limited lead generation, while they carry a name in the market for being such a quality service. They needed a digital presence that would uphold their professional standing.
Our Strategy
Click Media Lab developed a comprehensive digital strategy with a focus to improve the online presence of Beyond the Call. The sole purpose was to create brand identity to drive lead generation. We plan to work on the following:
Website Design & Structure
We redesigned the website with a user-centric approach. Our experts focus on integrating clear navigation and intuitive information architecture. We create a design that has a fresh, & professional look that reflects Beyond the Call's brand image, but also their expertise & values.
SEO Strategies & Implementation
Our SEO experts workedon keyword research. The purpose was to identify relevant search terms and optimize website content accordingly. Then they implemented on-page and off-page SEO strategies to enhance the search engine ranking and drive organic traffic. We built a backlink strategy to improve domain authority.
Content Writing
We created high-quality, informative content that highlights Beyond the Call's services, expertise, and customer benefits. Our experts developed blog content to establish Beyond the Call as a thought leader in the call support industry.
Website Revive
We revamped the website with a modern design. Our expats worked to improve the website's loading speed.
Ready for a Stronger Online Presence?
User-Friendly Design
Custom Solutions for Everyone in the Industry
SEO and Marketing Growth Strategies
Proven Performance in Conversion Rates
You would like to improve traffic to your website, and you would wish to have it re-designed.
Implementation
- The website has been given a completely new design, and it now uses a type of navigation structure that enables visitors to swiftly access all needed information.
- The content on the website was optimized with keywords and meta description tags with the aim of improving its performance on search engines.
- Launched a content marketing program, in which various regular blog posts would be posted along with case studies, aimed at creating an authoritative voice for the company.
- Implemented backlinking strategies whereby high quality links are received from relevant websites to help build the domain authority.
- The images in the site were all optimized to enhance site performance and appeal.
Results
Website Traffic Increased by 90%
The rise in organic traffic was aided due to successful SEO implementations.
Reduced Bounce Rate by 30%
Engaging content and website layout contributed to improved engagement.
Lead Generation Increased by 50%
The re-imagined website and the subsequent SEO efforts were instrumental in increasing lead generation by a large percentage.
Keyword Rankings Improved by 45 Positions
Targeted keywords improved significantly in rankings.
Conversion rate increased by 20%
The improvements to the site and the following SEO enhancements increased the conversion rate of the site.
Conclusion
Beyond the Call and Click Media Lab joined forces to completely transform its online face. Armed with a strategic website redesign, SEO, and content marketing strategy, we helped Beyond the Call raise brand visibility, attract more leads, and position itself as an authority in the call support industry.
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Partner with Click Media Lab to attract more customers, boost your online presence, and achieve real results. Ready to transform your business? Claim Your Free Consultation Today!
- 905-415-3676
- info@clickmedialab.com
- 22-570 Hood Road, Markham, Ontario,L3R 4G7, Canada