How to choose the right ecommerce website development technology and platform? The best ecommerce hosting platforms in 2024
An ecommerce website development isn’t a straightforward path to creating a digital presence for your business. rather it is a long process of planning, design and development to make sure your website stands out from the rest and meets the desired business goals.
With the help of ecommerce website development platforms, you can get additional support and functionalities to curate the ideal e-commerce presence for your business. here are the top choices for ecommerce development website technologies in 2024.
WordPress is the most renowned and powerful ecommerce website development platform. WordPress houses more than 40% of websites online globally. The reason behind these stats is the user-friendliness of this CMS. WordPress offers a lot of customization options to design a website according to different business needs
WordPress also allows the development of ecommerce stores with the help of a plugin. Using the WooCommerce plugin, you can transform your wordpress e-commerce website into a user-friendly store.
Why use WordPress for ecommerce development?
WordPress is a free open-source platform. This means anyone can use WordPress to customize highly functional websites. It is free to download and use. It doesn’t require you to purchase any subscription plan. You will, however, need to pay for a web hosting service and domain name. But the CRM itself doesn’t ask for any hosting charges.
WordPress holds a strong digital presence. All the WordPress websites are extremely flexible with an option to scale up and down, and also customize to the changing business needs. moreover, the WordPress plug-ins offer a lot of customizable options which can further enhance the performance of your WordPress website.
Using WordPress and WooCommerce combo is the best ecommerce technology stack you could get. This combination adds a lot of control to your ecommerce store. WooCommerce allows multiple payment and shipping integration. You can also create a large product listing and sell multiple category items on your online store.
WordPress is an SEO-optimized platform means it meets all the SEO requirements and you will not need to optimize it additionally. This makes WordPress the most popular ecommerce website development platform of all time.
Next to WordPress, Shopify rules as the best ecommerce website development platform. The thing about Shopify is that it doesn’t require you to learn all the technicalities of ecommerce technologies. This platform is designed with ease of use in mind especially for entrepreneurs who don’t have sound knowledge about the development of a website. Several businesses use Shopify to sell a variety of products.
Here, you can offer digital and physical products as well as services. the ecommerce process on Shopify requires a few clicks to set up. You will although need to purchase a Shopify subscription from many of their plans. The benefit of a Shopify subscription is that you will get everything in a single package from domain name to a web hosting service, development tools to customization options.
Shopify also offers Shopify Plus and Shopify Advanced editions which cater to ecommerce stores on a larger scale.
Why use Shopify for e-commerce development?
There is no development required, no back-end coding and setup. Shopify is an easy-to-use platform with no requirements for tech-based expertise.
Shopify stores can easily expand their ecommerce stores’ mobility through Shopify apps.
A Shopify website is a cost-friendly deal as compared to a custom website. The Shopify packages include everything you will need from website development to launch.
Shopify also offers SSL certification which is a security certificate to protect all the sensitive data and information on your website.
Square is a multi-purpose ecommerce website development platform that allows you to have the option of both an online store and in-person selling. It is ideal for small-scale businesses that are especially starting locally. It targets businesses who are willing to expand into the online landscape while having brick-and-mortar stores, rather than a purely online presence.
The best thing about the platform is that it allows you to operate both online and offline. everything from order records to the number of sales, inventory records and purchases are tracked within the square app, so it is also a highly user-friendly ecommerce website development platform.
Squares offer easy and direct integration with the square’s point of sale system. This helps with easy record updates and management.
Magneto is an open-source platform which is highly popular for ecommerce website development. the benefits of a Magneto website include scalability, flexibility, tons of customizable options and additional user-friendly features. Magento is an advanced-level ecommerce website. It offers the best technology stack for an ecommerce store. You can create multiple product listings, expand your inventory and grow your business all with an easy few-clicks operation on Magneto.
Magneto is a powerful ecommerce website development platform designed for large-scale ecommerce stores. It has a lot of customizable options and allows moderate to large-scale ecommerce operations.
Magneto is also highly SEO-friendly hence it eliminates the need for self-optimization. It engineers SEO-optimized website designs.
By using Magneto, for your ecommerce website development, it is possible to build feature-rich websites. You can configure your ecommerce store into respective categories, product listings, filters and search options. This makes Magneto ecommerce websites highly user centric.
Ecommerce website development platforms are designed to offer a user-friendly and easy-to-handle online shopping experience. These platforms are designed to host a business’ need to buy and sell multiple products to a wide range of audiences at once. Therefore, you must select the right e-commerce website development platform according to your business goals.
The first step to choosing the right ecommerce website development platform is to identify what you need from your ecommerce store. Whether your ecommerce store is a B2B operation or a B2C setup? Is it mid-sized or large-scale? Do you need to scale up in future? What are the additional features you need?
Any external business with a platform requires excellent communication. Make sure the ecommerce platform you choose offers excellent collaboration and open communication. With proper transparency in business communications, it becomes easier to align business goals with the results.
For any online setup offering services, the only way to know the expertise is to check the portfolio. Make sure to review several platforms and check their portfolio to see what kind of work they have done, and which platform suits your business needs ideally.
Skillset is a crucial aspect of any ecommerce store development let alone a website. Evaluate different platforms to find out what skills they offer and how can you utilize these for your specific business needs.
The right ecommerce platform for your business doesn’t need to be cheap or offer tons of features at once. But it should cover your specific business needs. Thus, to identify the right ecommerce platform for your business, it is important to assess the features and benefits offered by each platform and compare them with the total cost.
Click Media Lab is a data-driven digital marketing agency based in Toronto. Your ultimate destination for a dynamic and data-driven digital marketing experience. At Click Media Lab, we leverage the power of insights to fuel your brand’s journey toward online success. Our commitment is to create engaging and data-backed content that resonates with your audience, boosting engagement and conversions.