Social Media Manager (Part-Time)

Responsibilities:

  • Develop and implement a comprehensive social media strategy across all major platforms (e.g., Facebook, Instagram, Twitter, LinkedIn) that aligns with our overall marketing goals and brand voice.
  • Create engaging and high-quality content (text, images, videos) that resonates with our
    target audience and drives engagement.
  • Manage and schedule social media content calendars across various platforms.
  • Analyze social media data and track key performance indicators (KPIs) to measure success and optimize campaigns.
  • Manage paid social media advertising campaigns to increase brand awareness, website
    traffic, and lead generation.
  • Collaborate with other departments (marketing, sales, design) to ensure brand
    consistency across all channels.
  • Stay up-to-date on the latest social media trends and platforms.
  • Identify and engage with influencers relevant to our industry.
  • Generate reports on social media performance and present findings to stakeholders.
  • Respond to comments and messages on social media platforms in a timely and
    professional manner.

Qualifications:

  • 3 – 4 years of experience in social media marketing or a related field.
  • Proven track record of developing and implementing successful social media campaigns.
  • In-depth knowledge of major social media platforms (Facebook, Instagram, Twitter, LinkedIn) and their advertising features.
  • Excellent content creation skills (writing, editing, graphic design, video editing).
  • Strong analytical skills and experience with social media analytics tools.
  • Excellent communication, collaboration, and organizational skills.
  • Ability to work independently and manage multiple projects simultaneously.
  • Passion for social media and staying up-to-date on industry trends.

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